Vice President of Marketing and CRM

Unclassified

Full-time - Executive

About the position

The Vice President of Marketing and CRM will lead the marketing strategy and customer relationship management initiatives for the company. This role is pivotal in driving brand awareness, customer engagement, and overall marketing effectiveness, ensuring alignment with business objectives.

Responsibilities

• Develop and implement comprehensive marketing strategies to enhance brand visibility and customer engagement.
• Oversee customer relationship management initiatives to improve customer retention and satisfaction.
• Lead a team of marketing professionals, providing guidance and support to achieve departmental goals.
• Analyze market trends and customer data to inform marketing decisions and strategies.
• Collaborate with cross-functional teams to ensure cohesive marketing efforts across all channels.

Requirements

• US or foreign MBA or equivalent degree.
• Minimum of 3 years of experience in a marketing leadership role.