Vice President of Operations Sales and Estimating

GSM Roofing - Ephrata, PA

Full-time - Executive

Ephrata, PA

Specialty Trade Contractors

About the position

The Vice President of Operations Sales and Estimating is a critical leadership role responsible for driving revenue growth, improving pipeline management, and increasing the efficiency and accountability of the GSM Roofing estimating and service sales teams. This individual will oversee sales, estimating, and service growth efforts, implement a data-driven approach to decision-making, and collaborate closely with marketing to align lead generation initiatives. The position is tasked with ensuring GSM Roofing achieves its revenue goals through exceptional leadership, strategic vision, and a focus on expanding both project sales and service maintenance opportunities.

Responsibilities

• Lead the Estimating Team by creating goals based on company objectives and revenue targets; conducting regular weekly meetings with the team; recruiting, training and developing the skills of the team; and providing coaching and support to increase profitability.
• Grow the Service Department by developing strategies to expand roofing maintenance and opportunities; monitoring revenue growth and customer satisfaction; and collaborating with the marketing function to create campaigns that highlight GSM's services.
• Implement and manage a CRM system to track leads, bids, service opportunities, and active pipeline projects.
• Proactive business development by identifying and pursuing opportunities to grow service agreements and secure new projects by leveraging relationships within various industries.
• Lead the creation of winning bid strategies and developing innovative pricing models that maximize client retention and profitability.
• Contributes to the development of annual revenue goals, budgets, and long-term growth strategies, and communicates regularly with the executive team on sales, service performance, and pipeline health.

Requirements

• Bachelor's degree in Business, Construction Management, or a related field (preferred).
• 5+ years of experience in sales or estimating management, with experience in service sales strongly preferred.
• Demonstrated success in managing teams, achieving revenue goals, and growing service departments.
• Strong leadership and change management expertise.
• Proficiency in data-driven decision-making and performance tracking.
• Familiarity with CRM systems and their application in sales, service, and pipeline management.
• Exceptional communication and interpersonal skills for collaboration and client relations.
• Experience with structured sales methodologies (e.g., Sandler Selling System).
• Proven ability to expand service departments or grow proactive and reactive maintenance sales preferred.
• Success in improving bid-to-win ratios and securing high-value projects or service agreements preferred.
• Knowledge of marketing ROI tracking and lead generation strategies preferred.