Videographer

University Of Lynchburg - Lynchburg, VA

Full-time - Entry Level

Lynchburg, VA

Educational Services

About the position

The Videographer at the University of Lynchburg plays a crucial role in the Marketing & Communications department, working under the general direction of the Associate Vice President and the Video Producer. This position is responsible for all aspects of video production, which includes meeting with various stakeholders to assess their communication needs, developing creative concepts, scripting, scheduling, filming, editing, and finalizing videos that effectively represent the Lynchburg brand to both internal and external audiences. The videographer must accurately convey the voice of the University in an authentic manner, ensuring that the content resonates with a diverse audience, including teenagers, their parents, and alumni. Additionally, the role may involve providing audio/visual support in other areas as needed. The videographer is expected to conceive and develop innovative solutions to address institutional initiatives through audio-visual assets. This includes planning and organizing projects, producing scripts, shot lists, and storyboards, as well as executing shoots on location, which involves managing lighting, audio, camera operation, and talent direction. The role also requires the ability to handle special assignments that may involve unique lighting setups, multiple locations, and custom graphics or animations. The videographer will edit and assemble final visual and audio materials, ensuring that they meet brand standards and maintain technical quality. Furthermore, the position involves conducting interviews, scouting locations, maintaining equipment, and managing student workers. In addition to technical skills, the videographer must possess strong communication abilities, both written and oral, to effectively pitch ideas and collaborate with various stakeholders. The role demands physical fitness to carry equipment and the ability to lift up to 60 lbs, as well as a proactive approach to problem-solving and time management. The videographer will also create engaging thumbnails for YouTube and assist the Video Producer with various tasks as assigned.

Responsibilities

• Conceives and develops creative solutions for institutional initiatives through audio-visual assets.
• Plans and organizes projects, including the production of scripts, shot-lists, and storyboards.
• Produces, edits, and distributes media content, including photographs, motion pictures, motion graphics, animation, audio, and music.
• Executes shoots on site/on location, managing lighting, audio, camera operation, and talent direction.
• Handles assignments requiring special lighting, multiple locations, creativity, special audio needs, custom graphics, and animation.
• Executes shoots at live events, including audio and camera operation.
• Edits and assembles final visual/audio program material, ensuring brand standards and technical quality.
• Creates photo galleries and slideshows with audio.
• Writes and produces photographic or video narratives, determining and procuring talent for voice-over work.
• Conducts interviews with students, staff, faculty, alumni, and campus visitors to capture valuable sound bites.
• Scouts shoot locations, assesses obstacles, and provides solutions or alternatives.
• Maintains all equipment in proper working order, troubleshooting and performing minor repairs as necessary.
• Attends meetings to offer development and production insights based on requests.
• Manages student-workers and assists in their hiring process.
• Creates effective thumbnails for YouTube.
• Sets up and operates prompting equipment for video shoots and live events.
• Assists the Video Producer with assigned tasks.

Requirements

• Bachelor's degree in a related field from an accredited university or college, or relevant industry certification, or a combination of education and experience.
• 3-5 years' experience operating cinema cameras, video cameras, sound recording equipment, lighting, editing, and sound design.
• Excellent understanding of various audiences and best practices to reach and connect with them.
• Proficient with Microsoft Office Suite and Adobe Creative Cloud (Premiere Pro, After Effects, Media Encoder, Audition, Photoshop, Illustrator).
• Knowledge of other professional editing software (Avid, Final Cut Pro, DaVinci Resolve) is welcome.
• Experience with digital workflows for images and videos.
• Knowledge of live streaming platforms is a plus.
• Ability to manage time/priorities and multi-task for both long-term projects and quick turn-arounds.
• Knowledge of best practices for video use, broadcast production techniques, and proper file storage and archiving.
• Excellent organizational, planning, problem-solving, and time management skills.
• Excellent oral and written communication skills.
• Excellent presentation and storytelling skills.
• Ability to handle multiple tasks and projects simultaneously.
• Ability to work well under pressure and independently or in a team-oriented environment.
• Ability to establish rapport with people of various professional backgrounds.
• Ability to use effective visualization and shooting concepts.
• Ability to adapt quickly to changing situations and environments.
• Ability to learn new software and hardware quickly and effectively.
• Proficient in the use of professional video and still cameras and related equipment.
• Must possess a positive and professional attitude.
• Must be creative and detail-oriented.

Nice-to-haves

• Ability to write scripts is preferred.
• Knowledge of live streaming platforms is a plus.