Visual Designer

Ibc Bank - Laredo, TX

Full-time - Entry Level

Laredo, TX

Credit Intermediation and Related Activities

About the position

The Visual Designer at IBC Bank will leverage specialized knowledge and skills to create and develop professional multimedia products. This role focuses on designing graphics for various platforms, including advertisements, presentations, and social media, while ensuring brand consistency and quality across all communications. The position requires collaboration with other team members and vendors to produce high-quality visual content that aligns with the bank's marketing objectives.

Responsibilities

• Design, develop and produce graphics and materials that support internal and external IBC business and communication objectives.
• Work closely with the lead graphic designer and digital media specialist to brainstorm multi-faceted campaign ideas.
• Create digital ads, social media graphics, short videos, email newsletters, and print collateral such as brochures and banners.
• Edit and enhance photography for print and online use.
• Maintain communication with third-party vendors for production and publishing.
• Disseminate mass emails utilizing targeted distribution lists through Constant Contact.
• Collaborate with the Marketing Analyst to target specific customers with tailored ads using the Q2 Smart Online Banking System.
• Review materials to ensure they meet brand standards and quality expectations.

Requirements

• High proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere, After Effects, etc.)
• At least 1 year of design experience
• Bachelor's degree in Graphic Design, Visual Communications, Marketing, or equivalent work experience
• Exceptional attention to detail
• Excellent communication, presentation, and interpersonal skills
• Proficient in English grammar and writing; Spanish is a plus
• Experience with photography and video production
• Animation or motion graphic skills

Nice-to-haves

• Camera skills (photography or video)
• An outstanding portfolio demonstrating mastery in creating effective and unique designs

Benefits

• Full-time position
• In-office work environment