Visual Merchandiser

About the position

Brighton offers a collaborative, creative environment where you can have a direct impact on the retail experience and help stores succeed. As a part of our team, you'll combine your eye for design with a love of customer-focused solutions, all while representing a brand known for quality, style, and joy.

Responsibilities

• Implement Brighton's visual merchandising standards and seasonal directives to create inspiring and consistent store presentations.
• Ensure product placement, storytelling, and displays maximize sales opportunities and align with brand identity.
• Refresh store layouts and product focal points to reflect promotions, holidays, and trends while maintaining a customer-friendly flow.
• Troubleshoot and adjust displays based on store-specific performance insights.
• Oversee the Dallas Showroom, ensuring it is visually aligned with Brighton's brand vision and current merchandising directives.
• Prepare and maintain the showroom for markets, creating a visually stunning, organized, and functional space that highlights product categories and key seasonal collections.
• Collaborate with corporate teams and sales leaders to align showroom displays with company priorities, product launches, and sales goals.
• Manage showroom inventory and coordinate the timely setup, breakdown, and refresh for market events.
• Act as a host during market visits, providing a welcoming and professional environment for retailers, buyers, and internal stakeholders.
• Partner with store teams to develop an understanding of Brighton's visual merchandising guidelines and principles.
• Provide on-site training and coaching to store teams to build long-term merchandising capabilities.
• Collaborate with Brighton corporate teams and Regional Sales Managers to align merchandising initiatives with sales goals.
• Analyze store sales and customer behavior to make informed recommendations on visual strategies that drive revenue.
• Identify key products, underperforming categories, and opportunities for visual improvement.
• Contribute to achieving sales growth targets by aligning merchandising with local customer needs and trends.
• Develop strong, positive relationships with retail partners, store owners, and internal stakeholders.
• Serve as a brand ambassador, embodying Brighton's commitment to excellence, quality, and customer experience.
• Provide feedback to the corporate team on successes, challenges, and opportunities in the field.
• Maintain a regular travel schedule to ensure consistent support across stores within the territory.
• Provide post-visit reports, including photos, recommendations, and measurable results of merchandising improvements.
• Manage expenses and adhere to company travel policies.

Requirements

• 2-5 years of visual merchandising experience in retail; prior experience in field-based roles is a plus.
• Bachelor's degree in Visual Merchandising, Retail, Design, or a related field (preferred but not required).
• Strong understanding of visual merchandising principles and retail environments.
• Ability to analyze sales trends and apply insights to visual strategy.
• Excellent communication and relationship-building skills.
• Ability to train and inspire teams to maintain merchandising standards.
• Strong organizational, problem-solving, and time-management skills.
• Proficient in Microsoft Office Suite and comfortable with reporting tools.
• Ability to travel 70-80% of the time within the assigned territory.
• Reliable transportation and a valid driver's license.
• Ability to lift up to 25 lbs and work in-store environments.