VP, Consumer Digital Products

Synchrony - Rapid City, SD

Full-time - Senior

Remote - Rapid City, SD

Credit Intermediation and Related Activities

About the position

The VP, Consumer Digital Products at Synchrony is responsible for leading the CareCredit consumer self-service platform and payment portal. This role focuses on enhancing the user experience and driving revenue growth through analytics and functionality improvements. The ideal candidate will possess strong leadership and product management skills, collaborating with cross-functional teams to deliver exceptional digital experiences for consumers and healthcare providers.

Responsibilities

• Manage the consumer self-service platform and payment portal as the product owner.
• Lead three dedicated agile teams in product development.
• Translate business needs into UI/UX requirements.
• Convert business requirements into technical stories and acceptance criteria in JIRA.
• Collaborate with teams to design, prioritize, build, and test new features.
• Identify market needs and propose new functionalities based on research and analytics.
• Establish and manage digital reporting and metrics.
• Understand consumer and digital marketing trends and best practices in UX.
• Interface with cross-functional departments to define and track key performance indicators.
• Manage relationships and budgets with agencies and third-party vendors.
• Perform other duties and special projects as assigned.

Requirements

• Bachelor's degree or high school diploma/GED with 11+ years of Digital Project/Product Management experience in credit card, financial services, or healthcare industry.
• 7+ years of Digital Project/Product Management experience.
• 2+ years of project management experience, preferably in Agile/IT Project Management.

Nice-to-haves

• Experience marketing financial services and/or healthcare products via digital channels.
• Training in scaled agile framework (SAFe) and/or Certified Scrum Product Owner (CSPO) certification.
• Demonstrated project and product management skills with strong attention to detail.
• Ability to work in a fast-paced environment and manage multiple projects with little supervision.
• Familiarity with current digital design standards and user experiences.

Benefits

• Annual bonus based on individual and company performance.
• Flexible work options including remote work and office attendance.