Pure Fishing - Columbia, SC
posted about 1 month ago
The VP of Social Media at Pure Fishing is a senior-level role responsible for developing and executing the social media strategy for a portfolio of over eight leading brands in the fishing tackle industry. This position requires a deep understanding of social media dynamics and the ability to creatively leverage these platforms to enhance brand experiences. The VP will manage a team of social media practitioners and collaborate closely with various marketing teams to align social media efforts with overall brand objectives. The role emphasizes community growth, engagement, and the effective use of analytics to drive business outcomes.