Web Designer

Pivot And Edge - Dallas, TX

Full-time - Mid Level

Remote - Dallas, TX

5,001-10,000 employees

About the position

The Web Designer position at Macnica involves leading the redesign and content strategy of the company's website using Adobe Experience Manager (AEM). This role focuses on enhancing the user experience and functionality of the site, while also boosting online engagement and visibility. The designer will work independently and collaborate with marketing and product teams to create a user-friendly website that supports business growth.

Responsibilities

• Redesign and develop web pages in Adobe Experience Manager (AEM) to enhance site functionality and user experience.
• Conduct periodic SEO audits and implement SEO best practices across the site.
• Develop and integrate meta tags and content optimized for targeted keywords, with a strong emphasis on increasing organic search rankings and traffic.
• Work with cross-functional teams to ensure brand and content consistency.
• Provide recommendations for content and content structure, visual design, and user navigation.

Requirements

• 3-6 years of experience in digital strategy and webpage design.
• Proven experience working with Adobe Experience Manager (AEM) for web development.
• Strong understanding of SEO best practices with hands-on experience developing meta tags and keyword-focused content.
• Ability to work independently in a fully remote environment and manage project timelines efficiently.
• Strong communication skills and the ability to collaborate with marketing and content teams to align the website's content strategy with business goals.

Nice-to-haves

• Experience in digital strategy for B2B technology or industrial sectors.
• Knowledge of Google Analytics and AEM analytics capabilities.
• Proficient in Adobe Illustrator and Video editing.