Loyola University Chicago - Chicago, IL
posted 2 months ago
The Web Designer at Loyola University Chicago will play a crucial role in managing the Graduate & Professional Enrollment Management (GPEM) web presence, which is essential for supporting the university's strategic enrollment goals. This position reports to the Associate Director of Digital Communications and involves employing best practices in web design to enhance the university's centralized graduate recruitment website. The Web Designer will be responsible for modifying, maintaining, and designing web content, ensuring that the website is user-friendly and aligns with the university's brand standards. In this role, the Web Designer will collaborate closely with the GPEM Admissions team, campus partners, and Enrollment Marketing to coordinate the design and production of various digital communication collateral. This includes web content, email marketing campaigns, videos, and social media messaging. The designer will also partner with Enrollment Marketing and University Marketing Communications (UMC) to ensure that all style, content, and messaging are consistent with the university's branding. The position requires the design and construction of recruitment-based tools within the GPEM landscape, such as emails and portals. The Web Designer will apply user interface and user experience principles to maintain and modify the website and related links, ensuring they are easy to navigate. Additionally, the designer will provide expertise in Slate, assisting GPEM staff with troubleshooting and offering recommendations based on analytics across communications and web presence. The role also involves supporting the admissions team in Slate campaign strategies and continuously refreshing branding based on industry trends. This position is currently hybrid, requiring three days of work at Loyola's Water Tower Campus and two days of remote work.