Web/SEO Specialist (Part-Time)

$31,200 - $37,440/Yr

Business Owner/ Multiple Companies - San Antonio, TX

Part-time - Entry Level

San Antonio, TX

About the position

The Web/SEO Specialist will work part-time to enhance the online presence of our firm through effective SEO strategies and digital marketing efforts. This role involves collaborating with the Marketing Manager, Owner, and Director of Client Experience to ensure that web marketing aligns with branding and lead generation initiatives. The ideal candidate will be responsible for optimizing website performance, driving organic traffic, and staying updated with industry trends.

Responsibilities

• Develop and implement effective SEO strategies to improve website visibility and search engine rankings.
• Conduct thorough keyword research to identify opportunities for content optimization.
• Optimize website metadata, including title tags, meta descriptions, and header tags.
• Build high-quality backlinks through effective link-building strategies.
• Monitor and analyze website performance using tools such as Google Analytics and Google Tag Manager.
• Collaborate with content creators to ensure SEO best practices are integrated into all web content.
• Stay updated on industry trends, algorithm changes, and emerging SEO techniques.
• Conduct competitor analysis to identify strengths and weaknesses in our digital marketing efforts.
• Generate regular reports on SEO performance metrics and provide actionable insights for improvement.

Requirements

• Proficiency in SEO strategies and tactics.
• Strong understanding of link-building techniques and strategies.
• Experience with content management systems (CMS) including WordPress.
• Familiarity with digital marketing concepts beyond SEO, including SEM and PPC.
• Ability to analyze data and make data-driven decisions to enhance performance.
• Excellent communication skills, both written and verbal.
• Strong organizational skills with the ability to manage multiple projects simultaneously.

Benefits

• Flexible scheduling
• Opportunity to work on-site
• Career advancement in digital marketing