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Wedding Industry Marketing Specialist
Wedgewood Weddings - Temecula, CA
posted 2 months ago
About the position
The Wedding Industry Marketing Specialist role at Wedgewood Weddings is designed for a passionate marketer who excels in storytelling, social media, and strategic marketing. This position involves developing and executing engaging content across various platforms, managing social media strategies, collaborating with vendors, and utilizing marketing automation tools to enhance campaign performance. The ideal candidate will thrive in a dynamic environment and contribute to the company's mission of revolutionizing the wedding industry.
Responsibilities
- Develop and execute content across multiple platforms to engage and grow our audience.
- Manage and optimize social media strategies to build brand awareness and drive engagement.
- Collaborate with vendors to create compelling campaigns and promotional materials.
- Utilize marketing automation tools (such as Pardot, Mailchimp, Salesforce, or Constant Contact) to track and enhance campaign performance.
- Analyze data to generate insights and provide recommendations for improving marketing efforts.
Requirements
- Bachelor's degree in Marketing, Business, or a related field.
- 5+ years of professional marketing experience with proven success in content creation, social media management, and vendor collaboration.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Exceptional written, verbal, and visual communication skills.
- Strong creative and strategic thinking abilities to solve challenges and seize opportunities.
- Expertise in social media marketing (SMM) and audience engagement strategies.
- Analytical mindset with the ability to interpret data and generate actionable insights.
- Self-motivation and excellent time management skills—able to work independently with minimal supervision.
Benefits
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid holidays
- Paid time off
- Vision insurance
