As a Catering Sales Manager, your CV should reflect your ability to drive sales, manage client relationships, and coordinate with culinary teams to deliver exceptional events. It's not just about your sales skills, but also your knack for understanding client needs, your creativity in proposing solutions, and your ability to work seamlessly with diverse teams. Your CV should demonstrate your unique blend of sales acumen, customer service, and event management expertise.
Whether you're targeting roles in hotels, catering companies, or event management firms, these guidelines will help you craft a CV that captures the attention of hiring managers.
Highlight Your Sales Achievements: Specify your sales accomplishments, such as "Increased annual catering sales by 30%" or "Secured three major corporate accounts leading to a 20% revenue increase".
Detail Your Event Management Skills: Describe your ability to coordinate with culinary and service teams to deliver successful events. Mention any large-scale events or high-profile clients you've managed.
Customize Your CV to the Role: Align your CV with the job's requirements, emphasizing relevant experiences such as managing corporate events, weddings, or large-scale banquets, as per the role's focus.
Showcase Your Customer Service Skills: Highlight your ability to build and maintain client relationships, manage client expectations, and resolve issues effectively. Include any customer service awards or recognitions you've received.
Emphasize Your Knowledge of Food and Beverage: Demonstrate your understanding of menu planning, food trends, dietary restrictions, and beverage pairing. This knowledge is crucial in proposing attractive event solutions to clients.
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Dynamic Catering Sales Manager with a proven record of driving a 30% increase in annual revenue through strategic sales initiatives and exceptional client relationship management. Expert in leveraging market trends to introduce innovative services, resulting in a 10% increase in market share. With a knack for enhancing operational efficiency, fostering team collaboration, and improving client conversion rates, I am eager to utilize my skills to drive sales growth in my next role.
CAREER Experience
Catering Sales Manager• 01/2024 – Present
Net Capital
Orchestrated the catering sales strategy, resulting in a 30% increase in annual revenue by identifying new business opportunities and strengthening relationships with existing clients.
Managed a portfolio of key accounts, achieving a 20% increase in repeat business through exceptional customer service and personalized catering solutions.
Implemented a new CRM system that improved the sales process efficiency by 35%, enhancing client tracking, communication, and overall customer satisfaction.
Catering Sales Associate• 03/2023 – 12/2023
Catalyst Sales Dynamics
Directed a team of 4 catering sales associates, achieving a record-high quarterly sales by fostering a competitive and collaborative sales environment.
Developed and executed a comprehensive marketing plan that increased brand visibility and resulted in a 15% increase in new client acquisition.
Collaborated with the culinary team to develop innovative catering packages, leading to a 25% increase in average order value and enhancing customer experience.
Catering Sales Coordinator• 11/2021 – 03/2023
ZenithHealth Solutions
Conducted detailed market research to identify emerging trends in the catering industry, leading to the introduction of new services that increased market share by 10%.
Enhanced the proposal and contract negotiation process, reducing turnaround time by 30% and improving client conversion rates.
Partnered with event planners and venues to create strategic alliances, resulting in a 20% increase in referral business and expanding the company's network.
SKILLS
Strategic Sales Planning
Customer Relationship Management
CRM System Implementation
Team Leadership
Marketing Strategy Development
Product Development
Market Research and Trend Analysis
Contract Negotiation
Strategic Partnership Building
Account Management
EDUCATION
Bachelor of Science in Hospitality Management
University of North Texas
2015-2019
Denton, TX
CERTIFICATIONS
Certified Professional in Catering and Events (CPCE)
04/2024
National Association for Catering and Events (NACE)
Certified Meeting Professional (CMP)
04/2023
Events Industry Council (EIC)
Certified Special Events Professional (CSEP)
04/2023
International Live Events Association (ILEA)
Catering Sales Manager CV Template
1.) Contact Information
Full Name
[email protected] • (XXX) XXX-XXXX • linkedin.com/in/your-name • City, State
2.) Personal Statement
Dynamic Catering Sales Manager with [number of years] years of experience in [specific functions, e.g., event planning, client relationship management]. Seeking to leverage my skills in [specific skills, e.g., negotiation, menu development] to drive sales and exceed customer expectations at [Company Name]. Committed to creating memorable events and contributing to the growth and success of the team.
3.) CV Experience
Current or Most Recent Title
Job Title • State Date • End Date
Company Name
Collaborated with [teams/departments] to secure [number of events or clients, e.g., 50 weddings, 20 corporate events], demonstrating strong [soft skill, e.g., negotiation, client relationship management].
Managed [catering function, e.g., menu planning, event coordination], optimizing [process or task, e.g., client consultations, vendor selection] to enhance [operational outcome, e.g., client satisfaction, event success].
Implemented [system or process improvement, e.g., new booking software, revision of client feedback process], resulting in [quantifiable benefit, e.g., 20% increase in efficiency, improved client retention rate].
Previous Job Title
Job Title • State Date • End Date
Company Name
Played a key role in [project or initiative, e.g., launching a new catering service, annual sales strategy planning], which led to [measurable impact, e.g., increased sales, expanded market reach].
Directed [type of analysis, e.g., market trend analysis, client satisfaction surveys], employing [analytical tools/methods] to inform [decision-making/action, e.g., menu changes, pricing strategies].
Instrumental in [task or responsibility, e.g., contract negotiation, team training], ensuring [quality or standard, e.g., optimal pricing, high service standards] across all catering services.
4.) CV Skills
Strategic Sales Planning
Customer Relationship Management
CRM System Implementation
Team Leadership
Marketing Strategy Development
Product Development
Market Research and Trend Analysis
Contract Negotiation
Strategic Partnership Building
Account Management
5.) Education
Official Degree Name
University Name
City, State • State Date • End Date
Major: Name of Major
Minor: Name of Minor
6.) Certifications
Official Certification Name
Certification Provider • State Date • End Date
Official Certification Name
Certification Provider • State Date • End Date
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In the catering industry, a well-formatted CV for a Catering Sales Manager can significantly enhance your chances of landing an interview. The right CV format not only showcases your organizational skills—a key trait for Catering Sales Managers—but also makes your CV more digestible and appealing to potential employers. A well-structured CV can effectively communicate your professional attributes and be the deciding factor in securing an interview.
Start with a Strong Profile Summary
Begin your CV with a compelling profile summary that aligns with the Catering Sales Manager role you’re applying for. This should succinctly state your career goals, your experience in the catering industry, and how you plan to contribute to the prospective company. Highlighting your passion for the industry and your readiness to drive sales and manage events sets a positive tone for the rest of your CV.
Highlight Relevant Experience and Achievements
Your experience in the catering industry, particularly in sales and event management, is crucial. Format this section to list your most recent roles first, detailing your responsibilities and achievements in each. Use bullet points to describe tasks that demonstrate your sales skills, ability to manage large-scale events, and any experience with customer relationship management.
Detail Education and Certifications
While experience is key, your educational background and any relevant certifications should not be overlooked. List your degree, any catering or hospitality courses, and certifications towards the top of this section. This layout helps hiring managers quickly verify your foundational knowledge and theoretical understanding of the industry.
Emphasize Soft Skills and Technical Proficiencies
Soft skills like communication, leadership, and problem-solving are as crucial as technical skills in catering sales management. Include a section that balances both, highlighting your proficiency in catering software (e.g., Caterease, Better Cater) and your ability to lead a team. This shows you’re not only capable of driving sales and managing events but also of contributing positively to the company culture.
Personal Statements for Catering Sales Managers
Catering Sales Manager Personal Statement Examples
Strong Statement
"Highly motivated Catering Sales Manager with over 7 years of experience in event planning, sales strategies, and client relationship management. Proven track record in exceeding sales targets and executing successful events. Passionate about creating unforgettable experiences for clients and driving business growth through innovative catering solutions. Seeking to leverage my expertise in sales and event management in a dynamic and customer-focused team."
Weak Statement
"Dynamic and results-driven Catering Sales Manager with a specialization in strategic planning, contract negotiation, and customer service. With a strong background in both corporate and private event catering, I excel at developing tailored solutions that exceed client expectations and drive revenue growth. Eager to contribute to a forward-thinking company by providing exceptional client service and innovative catering strategies."
Strong Statement
"Dynamic and results-driven Catering Sales Manager with a specialization in strategic planning, contract negotiation, and customer service. With a strong background in both corporate and private event catering, I excel at developing tailored solutions that exceed client expectations and drive revenue growth. Eager to contribute to a forward-thinking company by providing exceptional client service and innovative catering strategies."
Weak Statement
"Experienced in various catering sales tasks, including event planning and contract negotiation. Familiar with customer service and meeting sales targets. Looking for a role where I can use my catering sales knowledge and improve event outcomes."
What Makes a Strong Personal Statement?
A strong personal statement for a Catering Sales Manager CV seamlessly blends professional achievements with specific catering sales skills, clearly demonstrating the candidate's value through measurable outcomes. It stands out by being highly tailored to the catering sales field, highlighting expertise in areas like event planning, sales strategy, and client relationship management, directly addressing how these skills meet the needs of the prospective employer.
Compare Your CV to a Job Description
Use Matching Mode to analyze and compare your CV content to a specific job, before you apply.
How long should Catering Sales Managers make a CV?
The ideal length for a Catering Sales Manager's CV is 1-2 pages. This allows sufficient room to showcase your skills and experience in the catering and sales industry without overloading with unnecessary details. Prioritize clarity and relevance, emphasizing your most notable achievements in catering sales—those that best illustrate your competence and success in roles similar to the ones you're aiming for.
What's the best format for an Catering Sales Manager CV?
The best format for a Catering Sales Manager CV is the reverse-chronological format. This layout emphasizes your most recent and relevant catering sales experiences, showcasing your career progression and achievements in the industry. It allows potential employers to quickly assess your growth and expertise in catering sales. Each section should be tailored to highlight specific skills, qualifications, and accomplishments related to catering sales, aligning closely with the job you're applying for.
How does a Catering Sales Manager CV differ from a resume?
To make your Catering Sales Manager CV stand out, highlight your achievements with quantifiable results, such as increased sales or successful events managed. Showcase your knowledge of catering software and any specialized training. Emphasize your ability to build client relationships and manage contracts. Tailor your CV to the job description, using similar language to resonate with hiring managers. Include any unique experiences or certifications that set you apart in the catering industry.
