Aspire is a perk management and customer service platform that helps companies easily provide and manage meaningful workplace perks and benefits for their employees. The platform allows employees to select their own company perks and benefits such as massages, coffee delivery, or leadership coaching through its online marketplace. Users of the platform are able to allot a certain dollar amount for their employees to spend each month. Employees are able to utilize the allotted amounts in Aspire’s online marketplace to buy products and services that cater to their interests or hobbies from local merchants. Aspire was launched in 2014 and is operated from Washington, District of Columbia.

Aspire's core mission is centered around revolutionizing the financial services industry by providing innovative and accessible solutions for small and medium-sized enterprises (SMEs). Their primary objective is to empower these businesses with seamless financial tools and resources, enabling them to thrive and grow in a competitive landscape. By leveraging cutting-edge technology and a customer-centric approach, Aspire aims to redefine the banking experience for SMEs, fostering economic growth and driving financial inclusion.

• Empowerment: Aspire values empowering its employees to take ownership of their work and make decisions that drive the company forward.
• Inclusivity: Aspire is committed to creating a diverse and inclusive workplace where everyone feels welcome and valued.
• Customer focus: Aspire prioritizes understanding and meeting the needs of its customers, ensuring that their satisfaction is at the forefront of all decision-making.
• Continuous improvement: Aspire encourages a culture of learning and growth, constantly seeking ways to improve processes and products.