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Freelance Copywriter Resume Example

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Common Responsibilities Listed on Freelance Copywriter Resumes:

  • Craft compelling copy using AI-driven content generation tools for diverse platforms.
  • Collaborate with cross-functional teams to align copy with brand strategy and goals.
  • Conduct keyword research to optimize content for search engine visibility and engagement.
  • Analyze content performance metrics to refine and enhance copy effectiveness.
  • Stay updated on industry trends and emerging technologies in digital marketing.
  • Develop persuasive copy for email marketing campaigns to drive customer engagement.
  • Lead brainstorming sessions to generate innovative content ideas and strategies.
  • Mentor junior writers, providing feedback and guidance on copywriting techniques.
  • Utilize project management tools to ensure timely delivery of copywriting projects.
  • Adapt writing style to suit various audiences and brand voices effectively.
  • Participate in agile workflows to enhance collaboration and project efficiency.

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Freelance Copywriter Resume Example:

A standout Freelance Copywriter resume effectively showcases your ability to craft compelling and persuasive content across diverse platforms. Highlight your expertise in SEO optimization, brand storytelling, and adapting tone to various audiences. In an era where content personalization is key, emphasize your experience in creating tailored copy that resonates with target demographics. Make your resume shine by quantifying your impact, such as increased engagement rates or conversion metrics achieved through your writing.
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Lily O'Meara
lily@o'meara.com
•
(345) 678-0123
•
linkedin.com/in/lily-o'meara
•
@lily.o'meara
•
Freelance Copywriter
Talented and results-driven Freelance Copywriter with a proven track record of developing and executing successful content strategies for various industries. Skilled in collaborating with design teams to create compelling social media ads, email campaigns, and print ads that drive sales and increase revenue. Adept at editing and proofreading whitepapers and product descriptions to ensure accuracy and clarity, resulting in high client satisfaction rates.
WORK EXPERIENCE
Freelance Copywriter
02/2023 – Present
CopyWriteFreelance LLC
  • Led a team of five writers in developing a comprehensive content strategy for a Fortune 500 client, resulting in a 35% increase in web traffic and a 20% boost in conversion rates.
  • Implemented AI-driven content optimization tools, reducing content production time by 40% and enhancing SEO performance, leading to a 50% increase in organic search rankings.
  • Managed a $150,000 annual content budget, optimizing resource allocation to achieve a 25% reduction in costs while maintaining high-quality output and client satisfaction.
Copywriter
10/2020 – 01/2023
CyberShield Systems
  • Developed and executed a multi-channel marketing campaign for a tech startup, increasing brand awareness by 60% and generating $500,000 in new business revenue within six months.
  • Collaborated with cross-functional teams to create a series of interactive content pieces, resulting in a 45% increase in user engagement and a 30% growth in social media followers.
  • Mentored junior copywriters, providing guidance on best practices and innovative techniques, leading to a 15% improvement in team productivity and content quality.
Junior Copywriter
09/2018 – 09/2020
CopyCraft Freelance
  • Crafted compelling copy for a diverse range of clients, including e-commerce, healthcare, and finance, achieving an average client satisfaction score of 4.8 out of 5.
  • Utilized data analytics to refine content strategies, resulting in a 25% increase in click-through rates and a 10% improvement in client retention.
  • Streamlined the content creation process by introducing collaborative tools, reducing project turnaround time by 20% and enhancing team communication.
SKILLS & COMPETENCIES
  • Content strategy development
  • Copywriting for various platforms (web, email, social media, print, radio)
  • SEO optimization
  • Google Analytics
  • Conversion rate optimization
  • A/B testing
  • Email marketing
  • Social media advertising
  • Editing and proofreading
  • Collaboration with design teams
  • Scriptwriting
  • Product description writing
  • Brand voice development
  • Persuasive writing
  • Time management
  • Client communication
  • Project management
  • Research and analysis
  • Adaptability to industry trends
COURSES / CERTIFICATIONS
American Writers and Artists Inc. (AWAI) Verified Copywriter Certification
06/2023
American Writers and Artists Inc. (AWAI)
HubSpot Content Marketing Certification
06/2022
HubSpot Academy
Professional Copywriting Certification from the College of Media and Publishing
06/2021
College of Media and Publishing
Education
Bachelor of Arts in English or Bachelor of Fine Arts in Creative Writing
2016 - 2020
Emerson College
Boston, MA
Creative Writing
Advertising and Public Relations

Resume Examples

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Freelance Copywriter Resume Template

Contact Information
[Full Name]
[email protected] • (XXX) XXX-XXXX • linkedin.com/in/your-name • City, State
Resume Summary
Freelance Copywriter with [X] years of experience crafting compelling content for [industry types]. Expert in [content formats] with a proven track record of increasing [engagement metric] by [percentage] for [Client/Brand]. Skilled in [writing style] and [SEO technique], consistently delivering copy that resonates with target audiences and drives conversions. Seeking to leverage creative storytelling abilities and data-driven approach to produce high-impact content that elevates brand messaging and achieves marketing objectives for [Target Company/Client].
Work Experience
Most Recent Position
Job Title • Start Date • End Date
Company Name
  • Managed a portfolio of [number] high-profile clients, delivering [type of content] that increased their [key metric, e.g., website traffic, conversion rates] by an average of [percentage]
  • Developed and implemented a [specific content strategy] for [client/industry], resulting in a [percentage] boost in [engagement metric, e.g., social media followers, email open rates] and [dollar amount] increase in revenue
Previous Position
Job Title • Start Date • End Date
Company Name
  • Crafted compelling [type of content, e.g., product descriptions, landing pages] for [industry/niche] clients, achieving a [percentage] increase in [conversion metric] and generating [dollar amount] in additional sales
  • Collaborated with [department/team, e.g., marketing, design] to create a cohesive [campaign type] that resulted in a [percentage] uplift in [key performance indicator] and [specific positive outcome]
Resume Skills
  • Creative Writing & Storytelling
  • [Preferred Writing Style, e.g., Conversational, Formal]
  • SEO & Keyword Optimization
  • [Content Management System, e.g., WordPress, Drupal]
  • Editing & Proofreading
  • [Industry-Specific Knowledge, e.g., Tech, Healthcare]
  • Client Communication & Relationship Management
  • [Social Media Platform Expertise, e.g., LinkedIn, Instagram]
  • Research & Fact-Checking
  • [Copywriting Tool, e.g., Grammarly, Hemingway]
  • Time Management & Deadline Adherence
  • [Specialized Copywriting Technique, e.g., AIDA, PAS]
    • Certifications
    Official Certification Name
    Certification Provider • Start Date • End Date
    Official Certification Name
    Certification Provider • Start Date • End Date
    Education
    Official Degree Name
    University Name
    City, State • Start Date • End Date
    • Major: [Major Name]
    • Minor: [Minor Name]

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    Top Skills & Keywords for Freelance Copywriter Resumes

    Hard Skills

    • SEO Writing
    • Content Strategy
    • Copy Editing
    • Brand Voice Development
    • Social Media Management
    • Email Marketing
    • Sales Copywriting
    • Research and Analysis
    • Headline Writing
    • Landing Page Optimization
    • Keyword Research
    • Content Management Systems (CMS)

    Soft Skills

    • Excellent Writing and Editing Skills
    • Attention to Detail and Accuracy
    • Creativity and Originality
    • Time Management and Prioritization
    • Adaptability and Flexibility
    • Communication and Collaboration
    • Research and Analysis
    • Empathy and Customer-Centric Mindset
    • Strategic Thinking and Planning
    • Problem Solving and Critical Thinking
    • Active Listening and Feedback Incorporation
    • Self-Motivation and Discipline

    Resume Action Verbs for Freelance Copywriters:

    • Crafted
    • Edited
    • Researched
    • Conceptualized
    • Collaborated
    • Adapted
    • Composed
    • Proofread
    • Brainstormed
    • Pitched
    • Strategized
    • Revamped
    • Synthesized
    • Optimized
    • Tailored
    • Reframed
    • Simplified
    • Amplified

    Resume FAQs for Freelance Copywriters:

    How long should I make my Freelance Copywriter resume?

    A Freelance Copywriter resume should ideally be one page, or two if you have extensive experience. This length ensures you can highlight your skills and accomplishments without overwhelming potential clients. Focus on showcasing your most relevant projects and achievements. Use concise bullet points and prioritize quality over quantity to make each word count. Tailor your resume to each job application by emphasizing the skills and experiences most relevant to the specific role.

    What is the best way to format my Freelance Copywriter resume?

    A hybrid resume format is ideal for Freelance Copywriters, blending chronological and functional elements. This format allows you to highlight your skills and achievements while providing a clear timeline of your work history. Key sections should include a summary, skills, relevant experience, and notable projects. Use clean, professional fonts and ample white space to enhance readability. Tailor your portfolio links to demonstrate versatility and expertise in different writing styles.

    What certifications should I include on my Freelance Copywriter resume?

    Relevant certifications for Freelance Copywriters include HubSpot Content Marketing, Google Analytics, and Copyblogger Certified Content Marketer. These certifications demonstrate proficiency in content strategy, analytics, and writing skills, which are crucial in the industry. Present certifications in a dedicated section, listing the certification name, issuing organization, and date obtained. Highlighting these credentials can set you apart by showcasing your commitment to professional development and industry standards.

    What are the most common mistakes to avoid on a Freelance Copywriter resume?

    Common mistakes on Freelance Copywriter resumes include overloading with irrelevant information, neglecting to tailor content to specific jobs, and having a poorly organized layout. Avoid these by focusing on relevant projects and skills, customizing your resume for each application, and maintaining a clean, structured format. Ensure your contact information is up-to-date and include a link to your online portfolio. Overall, prioritize clarity and relevance to make a strong impression.

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    Tailor Your Freelance Copywriter Resume to a Job Description:

    Highlight Your Writing Style and Tone

    Carefully analyze the job description for any specific writing styles or tones the client is seeking. Feature your experience with these styles prominently in your resume summary and work experience, using the same terminology. If you have experience with similar tones, emphasize your adaptability and ability to match the client's voice while being transparent about your specific expertise.

    Showcase Your Industry-Specific Expertise

    Identify any industry-specific requirements or preferences mentioned in the job posting. Tailor your work experience to highlight relevant industry knowledge and writing projects that align with their needs, whether it's in technology, healthcare, or finance. Demonstrate your understanding of industry jargon and the ability to communicate complex ideas clearly.

    Emphasize Results and Client Satisfaction

    Focus on the outcomes of your writing projects and how they met or exceeded client expectations. Quantify your achievements by including metrics such as increased engagement rates, improved conversion rates, or successful campaign results. Highlight testimonials or feedback from satisfied clients to reinforce your ability to deliver impactful copy.