About the position
We are seeking an experienced and self-driven Marketing Lead in Asia to join our team at Aptos. As the Marketing Lead, you will be responsible for developing and implementing local marketing strategies and executing tactics. Your role will involve leading Asian marketing execution, managing the marketing budget, and ensuring efficient day-to-day logistics. Additionally, you will be responsible for planning, managing, and executing projects related to our marketing campaigns. This position requires at least 5 years of experience in marketing or similar roles, proficiency in digital advertising and social media, strong project management skills, and excellent written and verbal communication skills. Prior knowledge of web3 is also required.
Responsibilities
- Design and lead the Asian marketing strategy in collaboration with Marketing Lead and Asia Lead
- Manage projects across marketing to ensure they are prioritized, on track, and delivered on time
- Organize local events in regional markets
- Monitor market trends, research markets, user insights, and competitors' activities and incorporate these into an overall marketing strategy
- Analyze and track marketing performance
- Coordinate logistics and assist with operations for marketing projects
- Build and manage relationships with local language media, marketing agencies, KOLs, and other stakeholders
- Share and present ideas among large teams and executive leadership
- Project manage events, including in-person meetups, hackathons, etc.
- Prior knowledge of web3 is required
- Excellent Korean/Mandarin and English written and oral communication skills
Requirements
- At least 5 years of experience working in marketing, public relations, or similar roles
- Rich experience in digital advertising/marketing and social media
- Build and manage relationships with local language media, marketing agencies, KOLs and other stakeholders
- A strategic thinker with excellent written & verbal communication skills with the ability to share and present ideas among large teams and executive leadership
- Strong project management skills, with the ability to inspire internal and external partners, cross-functional teams, and agencies to drive towards a common goal
- Exceptional written communication skills
- Ability to organize and project manage events, including in-person meetups, hackathons, etc.
- Prior knowledge of web3 is required
- Excellent Korean/Mandarin and English written and oral communication skills
Benefits
- 100% insurance premium coverage for medical, dental, and vision for you and your dependents (US Employees)
- Equipment of your choice
- Flexible vacation time, 11 holidays, and floating company days off
- Competitive Salary
- Equity (RSUs)
- Protocol Token Grants
- 401k matching (US Employees)
- Fun and inclusive in-person and digital events